QR Codes – What are they All About?
QR codes are those funny squares that are made up of lots of little black on white squares. And, if you haven’t noticed already, they are everywhere now!
But what are QR Codes and how do they work?
QR codes can be read using your mobile device and a cleaver little app called a QR Code Reader.
The app reads the code using the camera software on your mobile device. The code contains a web link to whatever you want; most brands use this for promotions, events, product information and so on. Once the reader has recognised the code, you mobile device will then automatically open up the link on your web browser and hey presto!
Where can I use QR Codes?
Where ever you like! Many brands now use them on adverts in magazines, newspapers and other publications, you may also find them on packaging or even on your kitchen equipment.
The beauty of QR codes is that they can take the reader to whatever information they like at the click of a button.
“I have even found one on my juicer at home – it takes me to their site where you can find out more about how to use the juicer and recipes you can try!” says Harriet Bishop, our Director.
Unusual Ways to Use QR Codes
Have a look below at some interesting and unique ways of using QR codes.
The First Animated Tattoo…
Diesel…
For more information about how to use QR codes in your campaign contact our team, at Harriet Bishop Marketing & Design, today!